AUX makes IFA debut with AI-powered air products

AUX used IFA 2026 in Berlin to showcase AI-driven air conditioners, portable AC units and heat pumps aimed at European homes and businesses. The company also highlighted its Manchester City partnership, global manufacturing network and sales momentum as it pushes for broader international growth.

Why it matters: - AUX is positioning itself as a global air-solutions brand, not just an air-conditioner maker. - The company is targeting European demand shaped by extreme heat, older buildings, cold climates and stricter energy-efficiency rules. - AUX is also using sports sponsorships, manufacturing scale and AI features to compete for brand recognition beyond China.

What happened: - AUX made its first appearance at IFA 2026 in Berlin, which ended Sept. 8. - The company presented its “AI FOR AIR” concept across five AI-powered future-living zones. - AUX showcased the i9 Series, a portable AC and R290 heat pumps for residential and commercial use. - AUX also brought the Manchester City IP to an international exhibition for the first time after announcing a global strategic partnership with the club.

The details: - AUX said its portable AC is built for markets where installation is difficult and quiet operation matters. - The unit uses condenser self-evaporation technology and a 400ml water tank. - AUX says the portable AC can run for 12 hours without the tank needing to be emptied. - AUX redesigned the package to be more compact, increasing container loading capacity by 26% and lowering logistics costs. - The split-type ultra-low temperature heating unit operates at temperatures as low as -40°C and delivers up to 8KW of heating capacity. - The R290 heat pump uses a natural refrigerant, delivers full-capacity heating at -7°C, supports a maximum outlet water temperature of 80°C and can be cascaded across multiple units. - The R290 heat pump has earned ErP, Keymark, CE and BAFA certifications. - The AUX AI Air Conditioner i9 Series received the “2026 Annual Product Innovation Achievements” award. - The i9 Series uses seven AI technologies to control temperature, humidity, airflow, purification and freshness. - AUX says the i9 Series has L4 Intelligence Certification and L5 Intelligent Voice Certification. - A high-precision TVOC sensor monitors indoor air quality in real time, alongside an AI-controlled fresh-air system. - The i9 Series is built around a “Sense–Decide–Act–Service” chain and a multi-dimensional sensing and whole-unit AI scheduling architecture. - AUX said the design shifts air conditioning from passive response to active sensing. - Frost & Sullivan certified AUX as No. 3 globally by cumulative sales volume of household split-type air conditioners for seven straight years from 2018 to 2024. - AUX was the global sales leader in smart air conditioners for two consecutive years, from 2024 to 2025. - AUX says it serves more than 160 countries and regions and ranks first in three of the top ten split-type AC markets by capacity. - The company has local sales units in 11 countries and more than 5,700 service points worldwide. - AUX says its overseas after-sales network can respond within 24 to 48 hours. - AUX operates seven global production bases and three R&D centers in Ningbo, Zhuhai and Japan. - AUX describes its Ningbo smart factory as a fully automated “lights-out factory.” - In June 2025, AUX and Panasonic jointly established a compressor production base in Wuhu with a planned total capacity of 30 million units. - As of March 2025, AUX had more than 12,000 domestic and international patents related to air conditioning.

Between the lines: - AUX is trying to combine product features, certification credibility and supply-chain scale into one global growth story. - The Manchester City partnership gives AUX a lifestyle and sports platform that can help the brand reach younger consumers in overseas markets. - The company’s emphasis on local sales teams and after-sales response suggests it sees service quality as a key differentiator in international expansion.

What's next: - AUX says it will keep expanding its European localization strategy and its AI-driven air solutions. - The company is aiming to build on global manufacturing, service infrastructure and sports partnerships as it pursues broader overseas growth. - AUX says it wants to become a leading global provider of air solutions.